Q&A
General
5 questionsWhat is a surf lagoon?
Surf lagoons are large, engineered bodies of water that create high-quality, customizable waves at the push of a button. They give surfers of all levels the consistent, predictable conditions the ocean can't always provide — everything from gentle beginner rollers to long, barreling waves, in a controlled and safe environment. More than 30 surf lagoons operate worldwide today, with six expected to open in 2026.
Will Shore Surf Club have a surf lagoon?
Yes. Shore Surf Club will feature a four-acre surf lagoon delivering tailored, on-demand waves — from smooth peelers to barreling perfection. It comfortably accommodates 40 surfers per hour, with dedicated zones so beginners and advanced surfers can enjoy the waves at the same time.
Is it family-friendly?
Absolutely. The facility is designed for all ages, with activities for surfers and non-surfers alike.
When will this be completed?
The project is in the permitting and approval process. Updates will be shared through this site. Join our email list to stay connected as milestones are reached.
Why Wall Township?
There is a passionate surf community already in Monmouth and Ocean Counties. Our site sits on Rt 34 in Wall, conveniently located near entrances to I-195 and Garden State Parkway.
The surf experience
6 questionsI've never surfed before. What should I expect?
Fifty-five-minute sessions are booked on-site or online with advance reservations. We ask beginners to arrive an hour before their session to be fitted for equipment and to attend a 30-minute training and safety session on land. During your session, you'll have 10–15 opportunities to catch a wave. Staff provide tips to the group, and individual lessons and coaching are available.
I'm an experienced surfer. What should I expect?
Same 55-minute sessions, booked in advance. Experienced surfers arrive 30 minutes early for a 10-minute safety session on land, then take 10–15 opportunities to catch waves during the session.
How many people surf in a single session?
The facility accommodates 40 surfers per hour — 12 a side on the reef, left and right, plus eight surfers in each of the two bay sections.
How many difficulty levels are there?
Multiple, from beginner through advanced and pro settings. The technology generates everything from one-foot beginner waves to barreling six-foot waves.
Can I rent equipment, or bring my own board?
Both. We plan to have rental surfboards and boogie boards, with wetsuits available for all seasons in a range of sizes. You're welcome to bring your own board provided it meets safety requirements.
Will you offer lessons for all ages?
Yes — lessons will be available for children through adults.
Membership & access
5 questionsAre you selling memberships?
Yes. Memberships will be offered for frequent surfers and for families who want to join the club for its amenities.
What makes a membership exclusive?
Members get priority wave access, member-only facilities, elevated dining, wellness amenities, and club-only experiences not available to the general public. Memberships are capped so every session and visit stays uncrowded.
How does this compare to a traditional country club?
Shore Surf Club offers the privacy and elevated service of a luxury golf or beach club, reimagined for the modern surf lifestyle — world-class amenities, hospitality-driven service, and a community built around wellness, surf culture, and connection.
Can members bring guests?
Yes. Shore Surf Club members can bring guests to surf and use member-only amenities for an additional fee.
How do I get more information on membership?
Details on tiers and pricing will be released shortly. Add your name below and we'll be in touch as soon as they're available.
Community & environment
5 questionsWill you partner with local businesses and schools?
Yes. The club intends to work with local vendors and hospitality partners. We proudly sponsor the Wall High School surf team with plans to create youth programs. We intend for the Wall High School surf team to use the lagoon as its home break.
How many jobs will this bring?
Hundreds during construction, and approximately 50–75 ongoing roles — general management, operations, lifeguards, instructors, hospitality, and maintenance.
Have you done traffic studies?
Yes. Traffic counts were taken during the 2025 school year and summer. The increase along Route 34 is negligible — single digits. Because sessions are booked hourly, trips in any given hour stay low; the site operates much like a golf course, where people come and go by tee time.
Do you have to knock down all the trees?
No. We plan to keep as much of the natural landscape and tree cover as possible, working with the NJDEP and meeting all required buffers. Approximately seven acres along the wetlands near Allaire Road will be maintained as-is.
What about stormwater and flooding?
The project will meet the NJDEP's latest green infrastructure requirements, and no downstream flooding will be created.
Operations & safety
6 questionsHow cold will the water be? Is the pool heated?
Water temperature varies seasonally — typically in the 70s°F during warmer months and the mid-50s in winter. There are no current plans to heat the pool.
Is it open year-round?
The goal is to operate most of the year, weather permitting.
What are the hours?
Hours vary by season. In summer we anticipate running the lagoon 16 hours a day, 6:00 a.m. to 10:00 p.m. In shoulder and winter months, 10–12 hours on average, roughly 8:00 a.m. to 8:00 p.m.
Will the lagoon be lit at night?
Yes — down-lighting will illuminate the lagoon, switched off after the last surf session.
How loud is a surf lagoon?
The only audible noise is typically the rhythmic sound of waves breaking, much like the beach. Modern wave-generation systems use dampening to hold sound to roughly 45–50 dB or lower at the property boundary, and all mechanical equipment is housed within a reinforced concrete structure.
How safe is it? What happens if you wipe out?
Surf lagoons have excellent safety records and follow strict standards. Unlike the ocean, this is a controlled environment with planned safety measures including emergency stops and lifeguards. The bottom is concrete, but the pool is engineered to minimize impact risk, and we provide safety briefings, helmets, and waves tailored to skill level.
Safety measures include:
- Certified lifeguards
- First-aid readiness
- Detailed operational safety protocols
- A property-wide emergency action plan
- Standard operating procedures
Will there be lifeguards, and how many?
Yes. Trained lifeguards staff all surf sessions and non-surf pool activity. Staffing exceeds local health department standards and adjusts to group size and season — summer activity is higher, so lifeguard counts increase for both the surf and recreational pools.
Ask us anything.
Send it over and we'll answer whatever this page didn't — and keep you posted as the project moves forward.
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